VONZIPPER

VonZipper approached Remains looking to update their brand image across all media. We recommended some strategic work prior to beginning and were able to create a good content creation compass for the brand to utilize for both immediate content creation needs as well as creating a roadmap for the future. Through this process we update their corporate logo, main tagline hierarchy and visual style guide. Next we moved on to content creation focused on Women’s and Men’s non-endemic with performance marketing as the deployment target. This also meant a heavy focus around elevated product photography and product details while not completely losing the lifestyle element the brand is known for.

Photography: Mark Choiniere, Adam Moran, Gabriel L’Heureux Creative Direction: Studio Remains